I first heard about, From Those Wonderful Folks Who Gave You Pearl Harbor by Jerry Della Femina, reading capsule reviews of Mad Men. And it would seem that some of Femina's stories were influential in certain story lines if not in spirit generally speaking. I found his informal writing style was akin to his speaking style a bit tedious by the end of the book, but it does give you a sense of who this character is complete with outdated lingo. I'm sure that Matt Weind„ner mined several sources for inspiration for the story, notably Richard Yates' excellent novel Revolutionary Road, however this book is not in the same category, but provides some validation that the show is true to life in many of the details and story lines regarding advertising. I'm not sure this would be of interest to anyone not a Mad Men fan or in advertising.
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